Skip to content

About Richard Clark

My name is Richard Clark.  I am a Marketing Professional with over 11 years experience.  This has been gained in both B2C (Business to Consumer) and B2B (Business to Business).

I won’t plot my CV in this section, however over the past few years I have increased my specialism in online advertising, digital marketing and eCommerce.

I recently celebrated my second anniversary at the world’s largest consumer electronics retailer Best Buy . My main tasks were to build the brand in readiness for its launch in the UK.  This wass a unique opportunity to launch a large scale brand as a start up and ensure the marketing and brand is built from an integrated standpoint.  In my role I am Head of Online Marketing with overall responsibility for strategy and the activation plan.  I am also shaped the entire brand and communications strategy pre-launch to ensure we generate a strong point of differentiation from day one.  In addition I created the complete Social Media strategy that has one plaudits with industry commentators and also recognised us in the Top 100 Social Brands, ranking us in fifth place.  I also developed the online strategy that has driven sales to aggresive targets and generated significant share on online business in our sector.  This resulted in us winning ‘Best Newcomer’ at the 2011 A4U Awards.

Prior to Best Buy I was Head of eCommerce Marketing at DSGi, responsible for a large team that drove all online acquisitional marketing for the core UK chains of Currys, Dixons, PC World and The Link.  My team is responsible for Search Marketing, Affiliates, Price Comparisons, eMail, CRM, Display and Social/UGC.

I joined DSGi from Nationwide Building Society where I held a variety of roles.  I led teams and devised strategies on internet marketing, digital advertising, product management and sponsorship.

I have also contributed to a number of industry titles including: NMA, Revolution, Marketing, Marketing Week and Internet Retailing.  In addition I have spoken at a number of conferences on internet marketing.

If you are interested and would like to learn more about me, please visit my profile on LinkedIn – Richard Clark

5 Comments leave one →
  1. Gary Miller permalink
    August 21, 2009 5:57 pm

    Richard, I am the Ad Director in El Paso Texas. I believe you left me a voice message last week that Ray Stafford had ask for you to call me. If this is you could you please email me your number so I can make contact.

    Thank you in advance,
    Gary Miller

  2. cialis permalink
    July 24, 2010 7:06 am

    good one i luv it,

  3. April 7, 2011 2:21 pm

    Hi Richard,

    Apologies you & I have not spoken before. I work for a headhunting business based in London, called Ferrari Healy. We recruit senior level ales and marketing candidates for a range of leading clients across digital, media, entertainement and consumer.

    I am sure you are very happy where you are, but I wanted to highligh a senior digital / online role with Samsung and wondered if you may be interested.

    You can buzz me directly on 07590 200 833 or email at theaddress provided.

    Best,
    Nick Mehta

  4. April 7, 2011 2:22 pm

    Apologies for the spelling and grammatical errors in the last post!

  5. October 14, 2011 3:09 am

    woot, thankyou! I finally came to a site where the webmaster knows what they’re talking about. Do you know how many results are in Google when I search.. too many! It’s so annoying having to go from page after page after page, wasting my day away with thousands of people just copying eachother’s articles… bah. Anyway, thankyou very much for the info anyway, much appreciated.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.